Monday, 24 January 2011

"Real Life"

My first quote was taken from the Guardian article "Relationship Maths". My concept is based around the saying 'Life isn't all lollipops and candy canes'. I like the idea of creating a typeface that contradicts the subject of the text. I think that 'real life' is a phrase used more by children than adults, as it suggests an element of imagination going on in order to reflect back to reality. I want to embody this dreamlike quality in the type I create. I have taken my inspiration from other playful styles of typeface I have looked at as well as including things like candy canes, hearts and rainbows.

This is my first attempt which was just a rough sketch. I like the texture and detail built up by the close together lines, but I think it would work better if I had based it on an existing typeface to start with.
I decided to loosly base this design on the typeface 'Lobster' which I really love as an image based font. Here I have tried to create a fun, playful image based type... I wasn't happy with both of the 'E's... 





I re-designed the 'E's, giving them a more regular pattern as I think it needed some systematic, more structured patterns to balance out the more irregular hand rendered style patterns....





This design was inspired by candy canes... I love it as a typeface on it's own, although it doesn't really work as it is in context with the brief....

I tried out this candy cane colour scheme... I was going to use red and white, but I think that will give the impression of a barbers shop!



I have also tried out a mulicolour rainbow style colour scheme.... Its hard to tell which works best without seeing the whole phrase like this...

Candy cane without black:


Multicoloured without black :


Full candy cane design :

With pale pink background  : 


Full rainbow design :


Rainbow design without black :


More muted colours :




Muted with grey replacing black.....

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