Following the crit feedback we have decided to create a hybrid logo based on the one that combines all of the four fruit flavours, but with the more weighted black lines to help with it's aesthetic appeal to a male audience as well as a female one.
new design :
black and white variation :
pastel colour variation :
I think that the best one is the first one. I think that the colours actually work really well, especially when they are stronger. I think that they help to give the brand a more contemporary twist, rather than sticking to the more old fashioned, classic and traditional black and white.
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